Design with Impact | Strategy, Leadership, and the Human Connection

Design Thinking & UX Leader. Husband and Father.

Co-founder of Mule Design. Author of Conversational Design and Just Enough Research, now publishing by Mule Books.

I'm a multi-exit, multi-failure entrepreneur. AI pioneer. Technologist. Innovator. I write at Inc.com and BuiltIn.com. More about me at joeprocopio.com

Views are my own. UXR at Deepmind, Gemini. Prev @G: Gen AI Media, Auto, Assistant, Maps. Ex Head UX for Top ASX/S&P Companies leading Digital Transformations

Design and community @FigmaDesign, newsletter writer, co-host @thenoisepod, creator of @8pxmag. Sarcastic.

UX Consultanting Director and Design Lead with 22 years of experience working with digital agencies, products and services.